Social media and online marketing are non-negotiable for successfully selling a home. Over 90% of today’s buyers are looking at properties online and on social first before ever touring in person. An eye-catching digital presence across platforms like Instagram and Facebook has become mission-critical to generating interest. My social media and digital marketing efforts take … Read more
Getting Your Listing in the Right Hands: The Impact of Targeted Direct Mail In today’s digital era, many real estate agents focus their marketing efforts solely online. However, I believe there is still an invaluable role for old-school print marketing tactics like targeted direct mail campaigns. When done strategically, sending listing announcements via direct mail … Read more
Showcasing Your Property Like a Pro: The Power of Customized Property Websites & Listing Syndication In today’s digital real estate landscape, simply posting your property on the local MLS is no longer enough. To maximize visibility and attract qualified buyers in a crowded market, I utilize two key strategies: custom-built listing websites and expanded listing … Read more
Capturing Your Home’s Beauty: Professional Photography and Videography In today’s digital age, a home’s online presence is crucial to grabbing buyers’ attention. With over 90% of buyers browsing listings online first, high-quality photography and videography are non-negotiables for effectively showcasing your property. Compelling visual content has the power to capture viewers’ imagination and truly showcase … Read more
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